Young and Enterprising
12th March 2014
Trinity School Sixth Formers Once More On Target with Off Shore
A team of ambitious Sixth Formers have once again impressed judges with their business acumen. Last Saturday they were judged to be the Best Business at The Young Enterprise Spring Trade Fair held at the Guildhall Shopping Centre in Exeter.
The Young Enterprise Company competition is a UK-wide contest and has been taking place every year for more than 50 Years. It remains one of the UK’s most prestigious enterprise competitions for young people.
The team of 6 eager students competed against entrepreneurial students from other schools across Devon and Somerset, including last year’s regional winners, Exeter School, selling their range of sports bags and t-shirts under their ‘Off Shore’ fashion label.
The Trinity team were also recognised for having achieved the highest sales figures during the day. This latest success is a particularly exciting achievement as it follows the team’s earlier success winning the South-West Christmas Trade Fair in Bristol last December.
They were led by the team’s Managing Director, Jake Bayliss, who explained their business concept. “Inspired by our location, overlooking the sea on the South Devon Coast, the ‘Off Shore’ designs are based on nautical themes and offer teenagers an alternative to the more generic seaside clothing brands. We have created a range of t-shirts and a selection of light but durable sports bags, perfect for the sailing community. The Trade Fair at Exeter was very exciting for us as we wanted to see if we could repeat the success we had at the first Trade Fair in Bristol. Taking on board what we learned in Bristol, we adapted the bags, introduced new designs for the t-shirts, and improved product quality. We were delighted with the response of Exeter shoppers, and our takings were well in excess of our target.”
Off Shore’s supervisor, Mr Mike Milne, Head of Business and Economics department, is once again delighted for the students. ‘The judges were bowled over by the team’s presentation, organisation and high level of business acumen,’ he said. ‘But it was their teamwork, matched with an excellent product, which made them stand out from the competition. The judges said they could see the product being instantly commercially viable and the brand having the potential for a strong retail impact,’ he added.
The next step for the budding young entrepreneurs is to grow the ‘Off Shore’ brand in the region and give the population of Devon the chance to purchase their unique designs . As part of the prize the group have been awarded a weekend’s worth of free trading in Exeter’s Guildhall Shopping Centre, when the team hope to be able to perfect their rapidly developing skills. ‘They approach the Young Enterprise regional finals in May with every confidence, said Mr Milne.